The 128GB iPad hits the Apple Store, starting at $799
It’s identical to the fourth-generation iPad that Apple launched last year, except that it doubles what had been the highest amount of storage available.
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Microsoft has the Surface and Apple has the iPad Mini. What’s in store for the original Jesus Tablet?
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The 4th-gen iPad: The best tablet gets a little bit better
The new iPad has several improvements that secure its position at the top of the tablet heap. It’s better all around, but third-gen owners need not apply.
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Reviews are in! The iPad Mini is a better, smaller iPad 2. Is that enough? Check out our full, rated review.
Meanwhile, the 4th-gen iPad has secured its position at the top of the tablet heap. Here’s our full review.
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![Why did Apple launch the iPad 4 now?
In an investors note out yesterday, [Morgan Stanley analyst] Katy Huberty ticked off three reasons why the company unveiled the iPad 4 so soon after its predecessor, which arrived earlier this year.
First, the 3rd-generation iPad, which the analyst calls a “stale product,” could have seen its sales cannibalized by the cheaper iPad Mini.
Second, sales for the 3rd-gen iPad were not as high as expected, which Huberty blamed on limited improvements over the iPad 2. Adding the A6 chip to the iPad 4 doubles the new tablet’s performance, which at least “partially addresses that issue.”
And finally, Apple may have relied on experience in pushing out a new iPad. The company refreshed the original iPod when it released smaller versions, which the analyst says “accelerated growth.”
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Why did Apple launch the iPad 4 now?
In an investors note out yesterday, [Morgan Stanley analyst] Katy Huberty ticked off three reasons why the company unveiled the iPad 4 so soon after its predecessor, which arrived earlier this year.
First, the 3rd-generation iPad, which the analyst calls a “stale product,” could have seen its sales cannibalized by the cheaper iPad Mini.
Second, sales for the 3rd-gen iPad were not as high as expected, which Huberty blamed on limited improvements over the iPad 2. Adding the A6 chip to the iPad 4 doubles the new tablet’s performance, which at least “partially addresses that issue.”
And finally, Apple may have relied on experience in pushing out a new iPad. The company refreshed the original iPod when it released smaller versions, which the analyst says “accelerated growth.”
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iTunes vs. Amazon: What’s the best video service on the iPad?
With the launch of Amazon’s Instant Video iPad app, Amazon Instant Video could be on the precipice of an even bigger coming-out party. Could it be ready to overtake iTunes? Let’s take a look
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Apple sold 17 million iPads in its latest quarter
That’s an 84 percent increase from the year-ago quarter.
The prior record for iPads sales was set during last year’s December quarter, when Apple sold 15.4 million of the devices.
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